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Win More Cases with a Scientific Approach

Rex Parris will demonstrate the practical application of the science he has used to secure multimillion-dollar verdicts and settlements in personal injury, employment, pharmaceutical, business, and class-action litigation. The techniques are constant across various controversies and can be applied to increase the value of the cases sitting on your desk right now.

Learn About:

• Cognitive Science—using the best of psychology and linguistics to persuade, even before argument begins
• The Science of Timing and Structure—when and how you deliver evidence matters as much as the evidence itself
• Behavioral Economics and Marketing—what decision frames teach us about persuading judges and juries to see our story
• Neuro-Linguistic Programming—how to make your argument so that it meets less resistance from judges and juries